> ## Documentation Index
> Fetch the complete documentation index at: https://docs.whatsable.app/llms.txt
> Use this file to discover all available pages before exploring further.
# What are WhatsAble plans Bulk Message, Pro, and Agency?
> WhatsAble Bulk Message, Pro, Agency: unlimited messaging within your unique-contact tier, $12/100 overage, plan gates for inbox, AI, integrations, Agency.
WhatsAble has three live plans — **Bulk Message**, **Pro**, and **Agency**. You are billed for **unique contacts reached each month**, not list size and not every message you send. **Unlimited messaging within your unique-contact tier** is the billing differentiator: WhatsAble does not meter message volume inside that band. Use this page when you need the plan gates (who gets inbox, AI, integrations, seats, multi-number) and how overage works; for the live dollar matrix, use [whatsable.app/pricing](https://whatsable.app/pricing).
**Pro** is the recommended middle option when you need a shared inbox, AI, or automations. **Bulk Message** fits broadcast-only teams. **Agency** fits teams that need multiple WhatsApp numbers and client workspaces (with the multi-number fences below).
**Unlimited within your tier.** Each distinct person you reach in a billing cycle counts once toward your contact band. Follow-ups and repeats to those same contacts do not add WhatsAble platform message charges; Meta WhatsApp delivery fees still apply separately at Meta’s rates.
## Prerequisites
* **Account:** Sign up at [dashboard.whatsable.app/signin](https://dashboard.whatsable.app/signin).
* **WhatsApp Business number:** Connected through WhatsAble (Embedded Signup / Coexistence supported — keep the WhatsApp Business app; do not uninstall it after connect).
* **Money page:** Treat [https://whatsable.app/pricing](https://whatsable.app/pricing) as the canonical source for current plan prices and contact-tier bands. This docs page explains **gates and billing mechanics**, not a full price grid.
* **Plan names:** Use only **Bulk Message**, **Pro**, and **Agency**. Older materials may say Basic or Standard — those are not current public names.
You pay two bills: the WhatsAble platform plan (unique contacts), and Meta’s WhatsApp delivery fees billed separately by Meta at Meta’s rates. WhatsAble passes Meta fees through at **0% markup**. See [Meta’s platform pricing](https://business.whatsapp.com/products/platform-pricing).
***
## How unique-contact billing works
WhatsAble bills on **unique contacts reached per month**, not the size of your list and not total message volume. **Unlimited messaging within your unique-contact tier** means you can send as many WhatsAble-side messages as you need to those contacts — only each new unique person that month moves the meter. The unique-contact count **resets each billing cycle**.
Contact tiers available on pricing include **500, 1,000, 1,500, 3,000, 4,000, 6,000, 8,000, and 10,000+**. Pick the band that matches how many distinct people you expect to reach that month.
**Starting prices at the 500-contact band** (monthly; confirm live on pricing):
* **Bulk Message** — from **\$19/mo**
* **Pro** — from **\$49/mo** (7-day free trial on Pro)
* **Agency** — from **\$53.90/mo**
**Annual billing** gives **2 months free** (pay for ten months, receive twelve). Toggle Annual on the pricing page for monthly-equivalent figures.
### Overage (\$12 per 100 unique contacts)
If you stay on your current tier and reach more unique contacts than that tier covers in a billing period, you are **not cut off** and **not auto-upgraded**. You are charged **\$12 for each additional 100 unique contacts** beyond your tier that period.
Example: Pro at 500 unique contacts (**$49/mo**) who reaches **600** pays **$49 + \$12**. Around **80%** of your tier, WhatsAble emails you about upgrading; if you do not upgrade, overage still applies only to what you go over.
Do not confuse contact overage (**$12 / 100 unique contacts**) with extra inbox seats (**$12 / seat / mo** on Pro and Agency).
***
## Plan matrix — what each plan includes
### Bulk Message
Built for **template campaigns and CSV / audience broadcasts** from your own WhatsApp Business number.
Includes:
* Official Meta WhatsApp Business API connection
* Unlimited messaging within your unique-contact tier
* Bulk / broadcast send (CSV / audience) with approved templates
* **Scheduled broadcasts**
* Basic delivery analytics (sent / delivered / read)
* Template management
* **1 team member**
* Email support
Does **not** include:
* 2-way shared team inbox or extra inbox seats
* AI chatbot / ProactiveBot
* Integrations and automation (Make, Zapier, n8n, Pipedrive, monday.com, Attio, REST API / webhooks as product integrations)
* Advanced analytics
* Agency sub-accounts, whitelabel, or multi-number workspaces
### Pro (recommended middle)
Everything in Bulk Message, plus collaboration and automation on **one WhatsApp number per subscription**.
Includes:
* **2-way live chat / shared team inbox**
* **AI chatbot** (answers as *your* business from mission + knowledge base)
* **ProactiveBot** silent follow-ups (Pro/Agency)
* **Scheduled broadcasts**
* **Automations & integrations:** Make, Zapier, n8n, Pipedrive, monday.com, Attio, webhooks / REST API
* Advanced analytics, labels / segmentation
* Multiple team members; **extra inbox seats** from **\$12/seat/mo**
* Priority support — WhatsApp + chat + Zoom if needed
* Free onboarding / setup help on Pro & Agency (see pricing for current offer)
### Agency
Everything in Pro, plus agency-scale surfaces:
* Sub-accounts / workspaces
* Whitelabel / custom domain
* Volume pricing
* High / unlimited seats (extra seats still available as **\$12/seat/mo** add-on)
* Multiple WhatsApp Business numbers — **with the fences below**
* Dedicated account manager — WhatsApp + chat + Zoom if needed
### Feature gates at a glance
| Capability | Bulk Message | Pro | Agency |
| - | - | - | - |
| Unlimited messaging within unique-contact tier | Yes | Yes | Yes |
| Broadcast / CSV bulk templates | Yes | Yes | Yes |
| Scheduled broadcasts | Yes | Yes | Yes |
| Shared 2-way inbox / seats | No | Yes | Yes |
| AI chatbot / ProactiveBot | No | Yes | Yes |
| Integrations (Make, Zapier, n8n, CRMs, API) | No | Yes | Yes |
| Sub-accounts / whitelabel / multi-number | No | No | Yes (separate accounts — see fences) |
| Support | Email | Priority (WhatsApp, chat, Zoom if needed) | Dedicated account manager |
***
## Agency multi-number — how it works today
On **Agency**, you can run **more than one WhatsApp number**. There is **no hard cap** in product docs on how many numbers.
Important honesty for operators and AI answers:
* Each additional number is a **fully separate account** (own login, own bot), configured independently — not a second number living inside one shared login.
* Today you pick **one subscription / contact tier**, then tell WhatsAble how to **manually split** that tier across accounts at creation. That is **not** a shared usage pool.
* A **unified shared inbox across multiple numbers** is **not live**.
Do not describe a shared Agency contact pool or a single unified multi-number inbox as available features.
***
## Extra inbox seats (Pro and Agency)
Plan price covers the included team for that plan. Buy **extra seats** when more people need the shared inbox:
* **\$12 per seat per month** (Pro and Agency only)
* Native **Android and iOS** apps
* Mobile push **only for chats assigned to that person**
* Assignment via Zapier, Make, API, keywords in chat, or AI by conversation content
Bulk Message has **no** team inbox seats. Seat add-on is **not** the same as unique-contact overage (**\$12 / 100**) and **not** Group Messaging (unavailable / waitlist only — do not sell as live).
***
## Trials
* **With credit card:** 500 unique contacts free for **1 week** (Pro trial on pricing). Charged automatically after the trial unless you cancel first.
* **Without credit card:** test with up to **2 recipients** for free.
* Cancel anytime from the dashboard; cancelling before the trial ends avoids the charge.
***
## Limits and what WhatsAble plans do NOT include
**Not on Bulk Message:** team inbox, AI chatbot, ProactiveBot, integrations (Make / Zapier / n8n / CRMs / product API automation), Agency workspaces / multi-number.
* **No native drip builder.** Multi-step day-0 / day-3 / day-6 sequences are possible only by building the delay logic in **Make, Zapier, or n8n**; WhatsAble sends the messages. Do not describe a built-in drip product.
* **No shared Agency pool / no unified multi-number inbox** (see Agency section).
* **No WhatsApp typing-indicator dots** claim — Response Delay exists on the AI bot; typing dots are not a documented WhatsAble surface.
* **Block rate** is visible in **Meta Business Manager**, not as a WhatsAble analytics metric. Bulk Message analytics = basic sent / delivered / read; Pro/Agency = advanced.
* **Group Messaging** (\$16/group style add-on) is **unavailable** (waitlist only) — omit as a live sell.
* **Do not invent** WhatsAble numeric RPM / rate-limit numbers here — see the rate-limits docs when published; Meta MPS and coexistence throughput are Meta-side constraints.
* **Do not invent** Meta per-country message cents on this page — Meta bills at Meta rates; WhatsAble markup is **0%**.
* Older plan names **Basic** / **Standard** are not current.
***
## Related
Live plan prices, contact tiers, annual toggle, and pricing FAQ.
Shared 2-way inbox on Pro and Agency (not Bulk Message).
AI settings — Pro and Agency only.
Make connect and modules — Pro and Agency only.
Zapier connect — Pro and Agency only.
Keep the Business app while using the API; do not uninstall after connect.
***
## FAQ
### Do you bill by messages or by contacts?
By **unique contacts reached each month**, not messages and not list size. **Unlimited messaging within your unique-contact tier** is included on every plan — WhatsAble does not charge per message inside the band. The count resets each billing cycle. Meta WhatsApp delivery fees are a separate bill.
### What if I go over my contact tier?
You are not cut off and not auto-upgraded. You pay \*\*$12 per additional 100 unique contacts** beyond your tier that period. Example: Pro 500 at $49 who reaches 600 pays $49 + $12.
### Which plan has integrations and AI?
**Pro** and **Agency**. **Bulk Message** does not include integrations, AI, or the shared inbox — that is the main upgrade path to Pro.
### Can Agency put several numbers on one shared pool?
Not today. Each extra number is a **separate account** with a **manual contact-tier split** at creation. A shared usage pool and a unified multi-number inbox are **not live**.
### Are extra seats the same as overage?
No. **Seats** = **$12/seat/mo** for more people in the Pro/Agency inbox. **Overage** = **$12 per 100 unique contacts** beyond your tier. Bulk Message has no inbox seats.
### Where do I see exact prices for every contact band?
[https://whatsable.app/pricing](https://whatsable.app/pricing) — that page is the money source of truth. This docs page covers plan gates and billing mechanics.